EzMob & LandingTrack. Start automating your Campaigns.

Thinking about starting automating all your Campaigns with LandingTrack and EzMob?

The power of automation between EzMob and LandingTrack will boost your daily activity, increase your CTR, save time and definitely money.

Automation has come to help all of us to be more efficient in our daily work. Bots are actually made to help us, to do the hard task and make our work easier. The integration between EzMob and LandingTrack will definitely make a difference in your Marketing Campaigns.

Who is EzMob?

EZmob is a mobile advertising company. Buy mobile traffic, set up campaigns using self-serve interface and leverage the true power of real-time bidding.
With over 4B impressions per day across different channels such as display, pop, push notifications and native ads we get you direct access to high-performing inventory from over 80,000 publishers on Easy mob’s SSP, with added supply from other leading SSPs, including Mopub, Smaato, Mobfox and many more.

STEP 1. Adding EzMob as Traffic Source

Go to Traffic Source Tab and select >Add New traffic Source, select EzMob and fill the gasp with your email and password. (Your EzMob AM will be happy to help you with your credentials)

Remember to connect with LandingTrack your EzMob account, use your Adkernel credentials.

Just add your EzMob User and password to connect with.

Save your EzMob credentials and click on check API for double verification.

Click on Check API to sync both Accounts.

Green check¡ let ‘s move on :)

Now that we are synchronized with EzMob let’s have a look on > Edit button.

The following Parameters and Tokens will be provided by default for each EzMob URL :

  • source={subid}.{pubfeed} — Subid & Pubfeed (those are the ones need it in order to track the siteid)
  • bid={bid} — The cost of the visit (how much you pay for a click)
  • cmp={campaign} — Campaign ID, as registered in their system
  • keyword={keyword} — Keyword matched on campaign
  • b={banner} — Ad ID

So if you need to add some extra Tokens to get more details from your visits you can have a look here:

1.2 — Adding some Extra Tokens:

I am sure you are familiar with EzMob Tokens but it is always good to show /explain them here for you:

  1. {aa} — Required for Event Tracking
  2. {carrier} — Visitor’s ISP
  3. {city} — Visitor’s city
  4. {country} — Two-letter visitor’s country (ISO 3166–2)
  5. {ga} — Required for Google Analytics statistics
  6. {offer} — Offer ID
  7. {os} — Operation system
  8. {pubpoint} — Publisher point id
  9. {pubzone} — Publisher zone id
  10. {query} — Keyword sent by publisher
  11. {referrer} — Referrer URL (urlencoded)
  12. {referrer_domain} — Referrer domain
  13. {remfeed} — Remote Feed ID
  14. {search_referrer_domain} — Search referrer domain
  15. {state} — Visitor’s state
  16. {subid} — Publisher Feed subID
  17. {zip} — Visitor’s postal code (if available)

Back into your LandingTrack Account Click on >Traffic Sources Tab>button Edit for EzMob> Params section:

Adding Extra Tokens to your URL’s, do not forget to save after adding them.

1.2— Postback (Optional) :

We are missing only one thing to finish the full integration with Yeesshh, adding their postback :


Remember to replace their Tokens for the LandingTrack ones:

{conversion} ={{PID}}

{value} = {{PAYOUT}}

“optional”: {count}=1 — Number of conversions (optional, default value = 1)

Replace EzMob Tokens by the LandingTrack ones and SAVE.

STEP 2 — Creating a campaign (Dimension) on LandingTrack

Remember you have three different ways to create a dimension.

1- From an existing Flow see how

2- From Menu Offerssee how

3- From Dimension Menu: see bellow

Click on button > New Dimension

You will be redirected to our Dimension creator.

First, we will recommend you to click on the pencil right bellow the bucket to add your Campaign Name, at the same time you will see displayed all your offers with the name and status (right side), click on the left arrow button to add them to your Dimension.

As you can see, now we have added two offer on our dimension and if we like to add more we just need to click on the left arrow next to the offer “Play Sweeptakes US_cpa”

You will be redirected to its profile:

Want to know everything About Dimensions? see full guide HERE

Dimension: Configuration Options:

See full guide HERE

Dimension: Traffic Sources Section:

See full guide HERE

Get Campaign URL:

Optimization Rules:

As you may know already, LandingTrack can optimize the traffic base on different rules, here its when automation comes into action :

— Campaign Optimization Rules.

You can always check our guide — to refresh the concept.

— — — — — — — — — — — — — —

-Getting the URL for EzMob

Click on button > Add and select EzMob as your traffic source. Copy the name and URL we provide you with:

Copy the Name and URL we provide to you and paste them on EzMob Campaign fields.

STEP 3. Creating a campaign on EzMob

With EzMob we can create two types of campaigns in terms of traffic: Push notifications & Pop for Mobile and Desktop.

  • Push notifications (Mobile & Desktop)
  • Pop (Mobile & Desktop)

Push notifications & Pop (Mobile & Desktop)

Interface speaking, both formats are pretty much the same, we will see push notifications as you have to add more details at the end of the campaign configuration.

Go to your EzMob account and create the campaign based on the target you need and do not forget to add the LandingTrack’s name provided for the Campaign and the URL:

Do not forget to add the name and URL we provide you with.
Submit your Push Notification campaign

After submitting the Campaign just wait for its approval (usually takes a few minutes), copy the Campaign ID provided by EzMob and come back to LandingTrack

Copy the ID of your campaign

Go to your Dimension Profile and sync the campaign with EzMob by clicking on> Sync:

Click on > Search button

This will be your next view :


Everything has been set up already, our advice — Chill, relax and wait for the traffic to start.

These are the benefits of automation and how it can help your daily activity.

Sign UP here for Ezmob and get Started with automation

— END —

Other interesting chapters to be read:

— Traffic Sources to work with Automation

— How to transfer your Campaign on LandingTrack

— Integrated Affiliate Networks.

— Integrating Non-Existing Traffic Sources/ Affiliates.

— Adding Offers & Creating Dimensions.

— Creating a Dimension.

— Dimension Overview

— Campaign Optimization Rules.

— Adding your CLICK URL on your PRELANDINGS

— Creating your Flows.

— How to create your own Smartlink.

— How to track sales on your Lander / HTML

— How to create your Black/white Source List

— Working with several platforms? This is your tool!!

One Platform, One Solution. The New Generation AI-Tracking System for media buying.

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