ExplorAds & LandingTrack. Start automating your Campaigns.

Thinking about starting automating all your Campaigns with LandingTrack and ExplorAds?

The power of automation between ExplorAds and LandingTrack will boost your daily activity, increase your CTR, save time and definitely money.

Automation has come to help all of us to be more efficient in our daily work. Bots are actually made to help us, to do the hard task and make our work easier. The integration between ExplorAds and LandingTrack will definitely make a difference in your Marketing Campaigns.

STEP 1 — Adding ExplorAds as Traffic Source

Go to Traffic Source, Menu side and click on > +Connect new Source; from the list of options select > Integrated DPSs

From the list displayed look for ExplorAds. In order to connect with them, you will need to provide only two fields.

1- User: Your ExplorAds login

2- Password: Your ExplorAds Password

After clicking on the button > Connect we have an extra step — Check API, click on it.

The slide-out will show to you your credentials, check them and if all looks good click on orange button> Check API

Green Check¡ means we are fully Integrated with ExplorAds and we can start automating all your Campaigns but, We will suggest you add some more steps like — URL Tokens and Outgoing Postback

Now that we are synchronized with ExplorAds let’s have a look on > Edit button.

The following Parameters and Tokens will be provided by default for each ExplorAds URL :

  • source={subid}.{pubfeed} — Subid & Pubfeed (those are the ones need it in order to track the siteid)
  • bid={bid} — The cost of the visit (how much you pay for a click)
  • cmp={campaign} — Campaign ID, as registered in their system
  • keyword={keyword} — Keyword matched on campaign

So if you need to add some extra Tokens to get more details from your visits you can have a look here:

1.1 — Adding some Extra Tokens:

I am sure you are familiar with ExplorAds Tokens but it is always good to show /explain them here for you:

  1. {query} — publisher search keyword
  2. {banner} — ad id
  3. {remfeed} — remote feed id
  4. {ga} — required for Google Analytics statistics
  5. {aa} — required for Event Tracking
  6. {conversion} — conversion tracking
  7. {referrer} — referrer url (urlencoded)
  8. {referrer_domain} — referrer domain
  9. {country} — two-letter visitor’s country
  10. {state} — visitor’s state
  11. {city} — visitor’s city

1.2 — Postback (Optional):

We are missing only one thing to finish the full integration with ExplorAds, adding their postback :


You can copy the postback above and paste it on LandingTrack.

STEP 2 — Creating a campaign (Dimension) on LandingTrack

Remember you have three different ways to create a dimension.

1- From an existing Flow see how

2- From Menu Offerssee how

3- From Dimension Menu: see bellow

Click on button > New Dimension

You will be redirected to our Dimension creator.

First, we will recommend you to click on the pencil right bellow the bucket to add your Campaign Name, at the same time you will see displayed all your offers with the name and status (right side), click on the left arrow button to add them to your Dimension.

As you can see, now we have added two offer on our dimension and if we like to add more we just need to click on the left arrow next to the offer “Play Sweeptakes US_cpa”

You will be redirected to its profile:

Want to know everything About Dimensions? see full guide HERE

Dimension: Configuration Options:

See full guide HERE

Dimension: Traffic Sources Section:

See full guide HERE

Get Campaign URL:

Optimization Rules:

As you may know already, LandingTrack can optimize the traffic base on different rules, here its when automation comes into action :

— Campaign Optimization Rules.

You can always check our guide — to refresh the concept.

— — — — — — — — — — — — — —

Getting the URL for ExplorAds

Click on button > + Add Campaign and select ExplorAds as your traffic source, then select your Domain and your Traffic Segment; Finally, copy the name and URL we provide you with:

IMPORTANT: Copy the Full name that we provide you with and the Full URL:

STEP 3 — Creating a campaign on ExplorAds

With ExplorAds we can create two types of campaigns in terms of traffic: Push notifications & Pop for Mobile and Desktop.

  • Push notifications (Mobile & Desktop)
  • Pop (Mobile & Desktop)
  • Redirect/ Zero Click.

Push notifications & Pop (Mobile & Desktop)

Interface speaking, both formats are pretty much the same, we will see push notifications as you have to add more details at the end of the campaign configuration.

Go to your ExplorAds account and create the campaign based on the target you need and do not forget to add the LandingTrack name provided for the Campaign and the URL:

Ad Grouping Targeting: Select your country/s, Time targeting, and Operating system

Do not forget about the Browser.

And finally select if the connection is: Wifi / 3g or Any — then pick the Carriers you need to target (option for 3g Traffic)

TQ and Analytics: Time for targeting base on Domain / Apps / IPS etc..

Push Ads — add your advertising materials, remember to add a Title and Description for the push notification along with your image/banner.

After submitting the Campaign just wait for its approval (usually takes a few minutes), copy the Campaign ID provided by ExplorAds and come back to LandingTrack

Go to your Dimension Profile and sync the campaign with ExplorAds by clicking on > Sync:

One Platform, One Solution. The New Generation AI-Tracking System for media buying.