Adextrem & LandingTrack. Start automating your Campaigns.

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Thinking about starting automating all your Campaign with LandingTrack and Adextrem?

The power of automation between Adextrem and LandingTrack will boost your daily activity, increase your CTR, save time and definitely money.

Automation has come to help all of us to be more efficient in our daily work. Bots are actually made to help us, to do the hard task and make our work easier. The integration between Adextrem and LandingTrack will definitely make a difference in your Marketing Campaigns.

So why Adextrem is so good?

Adextrem is an adult-only CPM/CPC Ad Network with targeted and increasingly exclusive inventory. Created to meet the media buying needs of two of the founders, Adextrem focused initially on capitalizing on premium inventories, tested and optimized internally by experts.
You will not find WW traffic at Adextrem (yet), we want to focus on target countries and we open as we go.

On the advertiser side, each budget deposited is followed carefully. We check traffic sources, provide suggestions and comments to improve performance in detail on a regular basis. Daily if necessary.

The current inventory is 5M of Popunders / day, 500k direct links / day and finally 7M impressions banners / day. This traffic is direct publishers in the vast majority which guarantees an optimal quality for our advertisers, it is from the beginning of the company our main leitmotiv = to obtain and propose top notch quality traffic!

STEP 1 — Adding Adextrem as Traffic Source

Go to Traffic Source, Menu side and click on > +Connect new Source; from the list of options select > Integrated DPSs

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From the list displayed look for Adextrem. In order to connect with them, you will need to provide only two fields.

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1- API Key: Your Adextrem API Key

Where to get your API Key from Adextrem?

Easy, log in to Adextrem and look at the left side Menu the option > API, click on it and in case it was not generated, click on the blue button> Generate. Copy the API Key and go back to your LandingTrack Account to paste that value on the field: APIKEY

Back on LandingTrack, paste your API Key

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After clicking on the button > Connect we have an extra step — Check API, click on it.

The slide-out will show to you your credentials, check them and if all looks good click on the orange button> Check API

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Green Check¡ means we are fully Integrated with Adextrem and we can start automating all your Campaigns but, We will suggest you add some more steps like — URL Tokens and Outgoing Postback

Now that we are synchronized with Adextrem let’s have a look on > Edit button.

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The following Parameters and Tokens will be provided by default for each Adextrem URL :

  • s={adxzoneid} — (the one need it in order to track the site)
  • bid={adxcost} — The cost of the visit (how much you pay for a click)
  • pid={adxcid} — your unique clickid for the conversion
  • cmp={adxcampaignid} — Campaign ID, as registered in their system
  • b={adxmaterialname} — You Banner ID

So if you need to add some extra Tokens to get more details from your visits you can have a look here:

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1.2 — Postback (Optional):

We are missing only one thing to finish the full integration with Adextrem, adding their postback :

https://ads.adextrem.com/delivery/conversion.php?adxcid={adxcid}

To set it up on LandingTrack it should be like:

https://ads.adextrem.com/delivery/conversion.php?adxcid={{PID}} *

We have only replaced the Adextrem Token {adxcid} by {{PID}} LandingTrack one.

*You can copy our example and paste on your LandingTrack Account.

STEP 2 — Creating a campaign (Dimension) on LandingTrack

Remember you have three different ways to create a dimension.

1- From an existing Flow see how

2- From Menu Offerssee how

3- From Dimension Menu: see bellow

Click on button > New Dimension

You will be redirected to our Dimension creator.

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First, we will recommend you to click on the pencil right bellow the bucket to add your Campaign Name, at the same time you will see displayed all your offers with the name and status (right side), click on the left arrow button to add them to your Dimension.

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As you can see, now we have added two offer on our dimension and if we like to add more we just need to click on the left arrow next to the offer “Play Sweeptakes US_cpa”

You will be redirected to its profile:

Want to know everything About Dimensions? see full guide HERE

Dimension: Configuration Options:

See full guide HERE

Dimension: Traffic Sources Section:

See full guide HERE

Get Campaign URL:

Optimization Rules:

As you may know already, LandingTrack can optimize the traffic base on different rules, here its when automation comes into action :

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— Campaign Optimization Rules.

You can always check our guide — to refresh the concept.

— — — — — — — — — — — — — — —

Getting the URL for Adextrem

Click on button > + Get Campaign URL and select Adextrem as your traffic source, then select your Domain and your Traffic Segment; Finally, copy the FULL name and URL we provide you with:

IMPORTANT: Copy the Full name that we provide you with and the Full URL:

STEP 3 — Creating a campaign on Adextrem

With Adextrem we can create four types of campaigns in terms of traffic: PopUnder/Direct Link— Push Notifications— Banner

  • PopUnder/Direct Link (Mobile & Desktop)
  • Push Notifications (Mobile & Desktop)
  • Banner (Mobile & Desktop)

PopUnder/Direct Link & Push notifications

Interface speaking, both formats are pretty much the same, we will see both PopUnder/Direct Link and also push notifications and as you have to add more details at the end of the campaign configuration.

Go to your Adextrem account and create the campaign based on the target you need and do not forget to add the LandingTrack name provided for the Campaign and the URL:

Click on the left side of the MENU on Advertiser and right after that Campaign; you will see your Campaign Dashboard (stats) and click on the button > Add a Campaign

STEP 1 — GENERAL INFORMATION

  • Campaign Name: Remember — always the one LandingTrack provide you with
  • Group: You can create a TAG of Campaigns.
  • Campaign Type: You can select a Run Of Network (RON, going for all websites) or a Run of Selected (ROS, going for specific websites)
  • Type: Select the Ad format — Banner — PopUnder/Direct Link or Push Notifications
  • Zones Quality to target: Include some zones for your target

TARGETING

  • Network: Only Adult
  • Categories: Porn, Dating, Gaming, Others, Sexy, Cams and Gay
  • Social Network: Facebook, Instagram, Periscope, Snapchat, Pinterest, Twitter
  • Countries: Select your/s country/ies
  • Languages: do the same with the language if it needs it.

ADVANCED TARGETING

  • Device: Mobile — Tablet — Desktop- Smart TV — Others
  • Browser: select the one you would like to target.
  • Operating System: select the one you would like to target.
  • Carriers.
  • IP Ranges.

CONFIGURATION AND PRICE

  • Capping. How many times your add will be shown per IP and day
  • Capping per Page: How many times your ad will be displayed per website
  • Daily Max Budget and Total
  • Time zone: For reporting
  • Day partying

MARKETING MATERIAL

Click on button> +Import From Library to look for your marketing Material

Select from the panel the button > Upload Image

Once you have uploaded your marketing material, select the ones you need to attach to your Campaign and click on the button >Add selection to Campaign

Now that we have added our creativity, we should write our :

Title: “Automation or Manual”

Message: “Would you keep optimizing Manually? Start Automating and chill”

Target URL: copy the one LandingTrack provide you with

If your Campaign is for POP traffic then you will be asked only to add your Targeting URL

EXCLUSION

In case you are running with a blacklist, this is the right moment to pull it out.

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After submitting the Campaign just it for its approval (usually takes a few minutes), copy the Campaign ID provided by Adextrem and come back to LandingTrack

Once you have saved your campaign we should get back to LandingTrack, specifically to your DimensionProfile and click the button sync in order to connect both sides with the Campaign ID you just copied before.

This will be your next view :

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